The balance between giving value and sales


You can give awayway more than you think

Instead of regurgitating the content from the internet — document all your experiences and draw your knowledge, or simply share what you already know. Chances are, you will be bringing value to a lot of people without really harming your sales.

You also need to talk about what interests you and your audience

The sweet balance between your personality, what you want people to learn, and what people actually really want to learn.

The basics: a nugget

The basics can be very valuable for those trying to wrap their heads around a subject. Don’t forget to talk about where your products are coming from, how they are produced, or how you do the basic things in your services. Insights amaze people.


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